We’ve discussed before on the Top Pup Media blog about the pros and cons of using YouTube or Vimeo. With recent developments on the Facebook platform, the social media site is now a force to be reckoned when it comes to uploading, storing and sharing videos. The choice between dominant video platforms like Vimeo and YouTube is no longer your only options.Over the last year or so, Facebook has been working hard on its video sharing capabilities. And now, embedding Facebook video on your site is a viable option. Here, we present the pros and cons of using the Facebook video platform for your videos. Pros of Using Facebook Embedded Video Interaction: Research demonstrates that Facebook videos get more comments and likes on average than…
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We’ve discussed many times the importance of proper production and distribution of your video, but one of the questions that comes us from our clients is whether they should embed their content from YouTube or Vimeo, or whether to self-host. Embed or self host? There are benefits and drawbacks to both. Advantages of Embedding One key advantage to embedded video is its effectiveness for Search Engine Marketing (SEM). Hundreds of thousands of people visit YouTube every second, and it is one of the highest-ranking websites anywhere on the web. Embedding your business video will help you grow your audience and increase your potential for click-throughs from YouTube.Vimeo is another great video platform that many businesses prefer. Though it doesn’t have…