It has been noted repeatedly that video represents the overwhelming majority of visited content on the internet while still only making up a small part of it. A majority of video content is aimed at businesses who sell to the consumer (B2C), but video is also vital for those businesses who sell products and services to other businesses. B2B videos are an important part of the web’s video content, but recent years have demonstrated just how important it is. A survey conducted in October 2015 revealed some interesting results. 2015 Survey Results A seminal survey on video marketing content for last year – the fourth annual report – examined the results of marketing, agency and managers questioned about their video content; the…
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